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Behind the numbers – Dragons' Den's Peter Jones

Entrepreneur and Dragons' Den star Peter Jones explains why it’s a good thing credit is not returning swiftly ­ and how the Big Four could partner with mid-tier firms to avoid conflicts of interest.

19 Oct 2009

By Melanie Stern

Why the Big Four should work with other audit firms
Can accountants be Masters of the Universe? The answer is no, and any accountancy firm that says ‘we can do it all’ is only trying to take all your money and perhaps not give you all of the best advice. What I’m saying is they can learn a lot from pulling very specialist knowledge that sometimes comes from outside their own network. That is where accounting firms can really add value: there is no conflict of interest then

On audit firms being all things to all men
We should be careful not to let accountants run away with their own thoughts about the level of value they provide in the community and the jobs they do

On how he uses his auditor, Grant Thornton
For me, the profession isn’t necessarily a consultative business. What I want to do is phone my accountants and say: ‘I need some specialist advice in this area’. I like Grant Thornton because it isn’t always about them. I think accountancy firms have to look at themselves and ask what they are providing of value and how they scale that value

Why the sluggish return of credit is good
If you open the doors and credit comes too fast, all that’s going to happen is the businesses that are going to be saved, on occasion, will be businesses that probably do not deserve to be around. Let’s be honest. Over the past 12 months, you’ve had businesses that have clearly run on the back of a beautiful crest of a wave. We got carried away on the self-fulfilling cycle of increased debt

Why the skills gap is more dangerous than the tax regime for recovery
We have to teach our young people and give them the skills to be entrepreneurial. Our tax system will almost not be relevant because we will force ourselves into a very positive environment in terms of cash coming into the economy and investment. Our tax system would still make it very compelling to stay in this country. Change the skills that are being taught and fill the skills gap and I promise you, you’ll never ask me again about a question over tax in this community.

Peter Jones spoke to David Jetuah, a reporter for Accountancy Age

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