Strategy & Operations » Governance » Ex-BA CFO checks in at Aviva

ONE OF THE UK’s most experienced finance professionals is to join the board of Aviva.

Keith Williams, the previous CFO, CEO and executive chairman of British Airways (BA), will join the consumer financial services business as a non-executive.

The ICAEW-qualified accountant began his career as an auditor at Arthur Andersen before working at Reckitt, Coleman, Apple and Boots. He also held major roles at BA/Iberia business International Consolidated Airlines Group.

He will serve on Aviva’s audit, governance and nomination committees.

“Keith helped transform British Airways into a customer focused organisation and his experience with technology companies helped British Airways embrace the internet revolution early in its development,” said Aviva chairman Sir Adrian Montague. “He will be a strong asset to the board and I very much look forward to working with him.”

Williams won the 2010 Blue Chip FD of the Year at the Accountancy Age Awards.