The most high-profile adverts feature broadcaster Adam Hart-Davis, and have been a feature of prime-time advertising slots for months.
But Chas Roy-Chowdhury, head of tax at ACCA, disputes their effectiveness. ‘The advertising campaign has not made any difference. There does not seem to be any huge pick-up in tax returns arriving on time,’ he told the Financial Times.
‘Even with the advertising campaign, some people are fed up with the system and its complexity.’ A survey carried out among ACCA members revealed they did not think the system had improved.
Cameron set to lay out new sanctions for tax evaders, while work begins on a Panama Papers taskforce
Welcome to our live blog of the Budget 2016
Financial Conduct Authority has ended its review of HSBC's conduct relating to its Swiss operation
Live rolling coverage of the Autumn Statement 2015