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Unilever’s Sinha adds fiscal sweetness to PureCircle

PURECIRCLE, the Malaysia-based producer of sweetner ingredients, has appointed Unilever’s Rakesh Sinha as its new chief financial officer.

Sinha will formally take over from soon-to-retire incumbent William Mitchell on 25 April 2016.

The new appointee has spent 17 years at Unilever in a range of finance and strategic roles including FD of the Australian & New Zealand ice-cream business and CFO of Unilever Taiwan & Hong Kong. Sinha is currently CFO (Latin America, South and Eastern Europe) at Unilever Food Solutions. Prior to Unilever, Sinha worked for BHP Billiton and Time-Life International.

A British-Australian dual national, Sinha, 47, will be based at the company’s head office in Kuala Lumpur, Malaysia.

PureCircle chairman, Paul Selway-Swift, said: “The group has major long term growth plans and we are delighted to have secured the services of Rakesh Sinha to support and help lead those plans. We believe he will bring a great combination of relevant industry knowledge, proven international experience, strong leadership to our finance team and a valuable contribution to our board.”

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